Twitch's Partner Plus programme is "anti-community", say streamers
Twitch recently unveiled its new Partner Plus programme that offers an improved revenue split, but streamers have now described to Eurogamer it as “anti-community”.
The programme was announced last month for launch in October, and is set to offer a 70/30 revenue split – higher than the usual 50/50 between streamers and Twitch. However, the criteria for this higher revenue split is very specific, meaning few streamers will likely reach the necessary requirements.
Speaking to Eurogamer at TwitchCon Paris, many Twitch Partners criticised the programme and stated its threshold was unattainable.
Partners who wish to qualify for the Partner Plus programme will need to maintain a subscription count of at least 350 recurring paid subscriptions for three consecutive months. One-off gift subscriptions and subscriptions through Prime do not count.
For many streamers, this criteria is impossible. Analytics platform Streams Charts revealed only 2.5 percent of Partners would actually qualify for the programme – just over a thousand streamers total.
Our analysts have compiled even more statistics to determine who is eligible for the Twitch Partner+ program if prime and/or gifted subs were included! 👀
Based on estimated subs data for the past 3 months:
✅Incl. prime: ~5.2%
✅Incl. gifted: ~9%
✅Incl. prime & gifted: ~11.5% https://t.co/LQgtTdRmLv pic.twitter.com/ahm7rOWBlK— Streams Charts 🇺🇦 (@StreamsCharts) June 20, 2023
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“It felt like it was an optical illusion, where the goal posts were getting closer but in actual fact the view had shifted,” said Twitch Ambassador Ebonix. “In reality there are very few people who can get 350 paid subs on this platform, particularly those from marginalised demographics.”