Harry Kane is making quite the impact at Bayern Munich, with the Bundesliga giants expecting their star striker to shatter shirt sales records.
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Prolific frontman moved to Germany from SpursHas already made history on the goal frontShifting jerseys at a record-setting paceWHAT HAPPENED?
The prolific England captain completed a €100 million (£87m/$109m) transfer to the Allianz Arena during the summer window when severing career-long ties with Premier League side Tottenham. Kane has hit the ground running in Germany, with three hat-tricks included in his history-making haul of 21 goals in 16 appearances.
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It is not just on the field that Kane is causing a stir, though, with Bayern benefiting considerably from his marketing appeal. On the weekend that the 30-year-old frontman moved to Bavaria, 20,000 No.9 jerseys bearing his name were shifted.
DID YOU KNOW?
That was a record in itself, while Bayern enjoyed their best ever day on the general sales front when Kane was announced – beating their previous high after winning the Champions League in 2020. According to , the club now expects to have sold more than 100,000 Kane shirts before Christmas.
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No player in Bayern’s history has ever achieved those numbers, with Kane set to break through the six-figure barrier and keep on rising through to the end of the 2023-24 campaign. The Bundesliga champions announced revenue of €110m (£96m/$120m) from merchandising for the 2022-23 season, with those figures set to soar now that Kane is on their books.